OMG Blog

Amazon DSP ads offer options for targeting shoppers that you just can’t find with other ad platforms.

Getting the right campaign structure is critical and there is a decent learning curve for creating and managing YouTube ad campaigns. Ultimately you’re only as good as your videos.

The ultimate scroll-stopper. The can’t-ignore new Amazon ad type. The hottest new trend in Amazon Advertising.

There are plenty of adages and quotes that express the ability to learn from people of all ages, or the benefit of applying an experience to another area of life.

As 2020 draws to a close, here are the top tools our team and clients at OMG Commerce can't live without this year.

We believe in a simple marketing philosophy that has generated millions in revenue for us and our clients.

In this post I want to tackle some key considerations for you and your marketing team. We’ll also discuss ad creatives and things to consider on various ad channels - the tactics.

I asked top Amazon Sellers from the eCommerce Fuel group and the OMG Amazon team for their top Do’s and Don’t for Amazon Sellers. It resulted in a rich haul of Amazon knowledge.

I’ve personally been urging eCommerce store owners to invest in video marketing since 2010. It’s hard to believe, but I’m still saying some of the same things a decade later...

What do you get when you combine Amazon’s treasure trove of behavioral shopper data with some of the best online ad networks? Amazon DSP Ads.

While holiday shopping is still in full swing at the time of this writing, we do have some preliminary numbers for the Cyber 5 2020...