Google Ads Articles

7 Ad Copy Tests to Create Compelling Ads

Wouldn’t it be awesome to know if your next ad was going to be a hit or a dud BEFORE you spent money on it?

How iOS 14 Impacted Google Ads in 2021

Apple took a major step in addressing privacy concerns with it’s iOS 14 update. So, what did Apple actually change to improve privacy, and how did this impact digital advertisers?

How to Use Dynamic & Standard Remarketing to Maximize Online Sales

Thinking about adding remarketing to your Google Ads strategy? We’ve successfully grown hundreds of brands thanks to effective ad remarketing, and we can do the same for you.

How To Optimize Standard Shopping Campaigns in 3 Easy Steps

OMG Commerce’s Matt Slaymaker lays out three easy ways that any business can improve their Google Shopping results and how you can start doing this today.

Holiday Prep 2021 - 7 Ways to Maximize Sales

The 2021 holiday shopping season is sure to be an interesting one. The eCommerce COVID boom is changing a bit as in-person shopping opens back up and competition is heating up.

Top Landing Page Tips for YouTube ToF Traffic

What happens if you craft the perfect YouTube ad, build rock-solid campaigns and then send shoppers to a lousy landing page? You lose.

5 YouTube Ad Questions and KPIs to Help You Unlock Scale

I believe that YouTube ads could be your secret weapon to grow your brand this year with unparalleled reach and scary-good targeting.

Possibilities and Pitfalls of the Google Marketplace for Amazon Sellers

Possibilities and Pitfalls. Align those words with selling your products outside of the Amazon Marketplace, and it becomes especially intriguing.

20 Tools eCommerce Marketers Can’t Live Without

As 2020 draws to a close, here are the top tools our team and clients at OMG Commerce can't live without this year.

Cyber 5 Recap - 2020

While holiday shopping is still in full swing at the time of this writing, we do have some preliminary numbers for the Cyber 5 2020...

How to Get Authentic Video Testimonials from Customers

There’s really no substitute for authentic video testimonials. There’s just one problem. Most video testimonials suck.

5 Ways to Dominate the Cyber 5 this holiday season with YouTube Ads, Google Search Ads, & More

This year’s online holiday shopping season will be one for the record books. To dominate the Cyber 5 this year you need to get started now....