Marketing Articles

Unlocking the Power of Amazon Brand Registry

Whether you’re an established brand or you’re launching a whole new brand, building your brand presence and maintaining your brand message on Amazon should be a top priority.

How iOS 14 Impacted Google Ads in 2021

Apple took a major step in addressing privacy concerns with it’s iOS 14 update. So, what did Apple actually change to improve privacy, and how did this impact digital advertisers?

How to Use Dynamic & Standard Remarketing to Maximize Online Sales

Thinking about adding remarketing to your Google Ads strategy? We’ve successfully grown hundreds of brands thanks to effective ad remarketing, and we can do the same for you.

How To Crush It On Amazon - Packaging, Prep & Labeling for Amazon FBA

The only thing more frustrating than going down the Seller Support rabbit hole is learning you’ve wracked up costly fees and created countless delays due to a packaging mistake.

3 Ways To Power Through From Uncertainty to Certainty

Do you feel it? It’s in the air. That feeling of uncertainty. You might find my process helpful. It’s simple — Rise, Eat, Pray, Read, Meditate, Pray. Power Through.

FBA vs. FBM: Choosing Your Amazon Fulfillment Method

On Amazon, the bottom line is that fulfillment matters! That’s why carefully selecting the right method for your business is one of the first major steps in getting started.

How To Crush It On Amazon - Getting Started

The hardest part of any big venture is getting started and, we’ll admit, Amazon can definitely be intimidating. We’ve put together this detailed guide to help you!

How To Optimize Standard Shopping Campaigns in 3 Easy Steps

OMG Commerce’s Matt Slaymaker lays out three easy ways that any business can improve their Google Shopping results and how you can start doing this today.

What’s New on Amazon? Cutting Edge Features & Strategies for Q4 & Beyond

New betas have been rolling out under the radar on Amazon nearly every few days for the past several months making it challenging to know where to get started.

What Happened to Amazon Seller Fulfilled Prime in 2021?

Sellers have become increasingly concerned about the repercussions of losing the Amazon Prime badge. To help clear up some of the confusion, we synced with top FBM sellers.

Holiday Prep 2021 - 7 Ways to Maximize Sales

The 2021 holiday shopping season is sure to be an interesting one. The eCommerce COVID boom is changing a bit as in-person shopping opens back up and competition is heating up.

Amazon Cyber 5 2021 - Top Tips & Strategies

With 2021 bringing a bit more stability back to the Amazon marketplace and Prime Day returning to it’s normal summer cadence, our team has Q4 and Cyber 5 planning top of mind.