Episode 42

Top 10 X Factors that Separate Successful eCommerce Companies from the Rest

Chris Brewer - OMG Commerce
March 7, 2018
SUBSCRIBE: iTunesStitcher

Today I’m excited to welcome back my business partner and the co-founder of OMG Commerce – Chris Brewer.

Chris Brewer is a seasoned entrepreneur who’s successfully started and sold multiple businesses in the advertising and marketing space.  In 2010 he and I started OMG Commerce. Since then we’ve consulted with, partnered with and provided agency services for HUNDREDS of eCommerce stores.  We’ve seen nearly everything – the good, the bad, and the ugly of eCommerce.

In this episode, we break down the biggest X Factors of success from our perspective as we’ve observed a lot of winners and a lot of, um….not so much winners.  Hopefully, you have as much fun listening as we did recording this…

Here’s a quick look at what we cover:

  • The importance of Lifetime Value of a Customer (LTV) and how to measure it and cultivate it.
  • Why businesses that are too “romantic” about their own ideas are destined to struggle.
  • How the best eCommerce stores think about and leverage Amazon
  • Pop Quiz – Chris lays out his top eCommerce metrics and give you the ability to rate yourself on how well you know your core numbers.
  • A big mistake eCommerce store owners make when looking for an agency
  • How to start on a new traffic source
  • Plus much more!

Mentioned in this Episode:
OMG Commerce

Connect with the Guest:
via Chris Brewer/OMG Commerce
via Linkedin

As always, we’d love your feedback on iTunes.

Have questions or requests? Contact us today!

Thank you for reaching out! We'll be in touch soon.
Oops! Something went wrong! 

 More Episodes

Episode 180
Chad Maghielse

Keys to a 7-Figure Exit in 2.5 Years

Hear how Chad built his pet brand business and sold it for 7-figures in under 3 years. 

Episode 179
Nick Raccuia - Sinless Snacks

Lessons from the Trenches

Nick Raccuia’s story is a great one, full of insights and inspiration, successes and failures.

Episode 178
Ali Karsch - LVPR

How to Get Free PR with Ali Karsch of LVPR

Free press can be worth millions to your brand and you don’t have to be as dynamic as Richard Branson to get free PR.