SUBSCRIBE: iTunesStitcher
Episode 57

Protecting Your Brand – Patent Law Insights for eCommerce Companies

Rich Goldstein - Goldstein Patent Law
September 20, 2018

There are two critical ways Patent Law impacts online merchants:

  1. Making sure you protect your unique products and intellectual property (IP)
  2. Making sure you don’t infringe on someone else’s patents

My guest for this episode is Patent Attorney, Rich Goldstein.  Rich is a wealth of knowledge on patent law and has carved out a niche in the eCommerce space.  I am NOT a legal expert, to say the least, so I was really excited to dive into this topic and learn more myself.

Here’s a look at what we covered:

  • When should you consider a patent and how much do they cost?
  • What’s the number 1 reason for a patent?
  • What are the 2 factors to see if a product is patentable?
  • Talk about the different enough test?
  • 2 Types of patents and when to consider each type
  • How to protect against knock off and specifically protecting yourself on Amazon.
  • How do you avoid patent infringement?
  • Top resources and guides for patents and IP.  

Mentioned in This Episode:

OMG Commerce
via Facebook
via Linkedin
via Twitter
via Instagram

Brett Curry
via Linkedin
via Facebook
via Twitter
via Instagram

The ABA Consumer Guide to Obtaining a Patent” book by Richard W. Goldstein – Amazon
Google Patents

Connect with Guest:
Rich Goldstein
via Linkedin
via Twitter
via Instagram

Goldstein Patent Law
via Linkedin
via Facebook
via Twitter

 More Episodes

Episode 111
James Arnold - Answer Base

How Adding Q&A Content to Your Product Detail Pages Can Increase Conversions and Drive Traffic

Pop quiz. What can increase customer engagement, improve conversion rates by 2-10x, and drive substantial organic traffic? 

Episode 110
Daniel Harmon - Harmon Brothers

From Poop to Gold - Creating Video Ads that Sell and Entertain

In this episode, we dig into some of the tips, tactics and secrets behind the Harmon Brother’s unrivaled success.