Episode 27

Mastering YouTube Ads

Tom Breeze - Viewability
August 23, 2017
SUBSCRIBE: iTunesStitcher

As you know, we are huge fans of YouTube ads.  At OMG Commerce we run a lot of Shoppable TrueView campaigns – the joining of YouTube and Google Shopping (for more info on Shoppable TrueView check out Episode 10).

Tom is the CEO of Viewability and a master of YouTube ads.  He’s built very profitable campaigns for marketing gurus like Neil Patel, Frank Kern, Amy Porterfield, and Brendan Burchard.  Frank even mentioned that his YouTube campaigns are working better than Facebook right now.

I specifically wanted to dig in and ask Tom about his unique approach to YouTube.  Here’s a glimpse of what we cover in this episode:

– How to key in on the right targeting for your YouTube ads.

– What makes for great ads that convert (it’s not as complex as you think)

– How performance psychology impacts public speaking and YouTube ads

– Finding moments where prospects are most open to your message

– How to measure for success

– Plus more!

Mentioned in this Episode:
Viewability
Traffic & Conversion Summit 2017 – Best of T&C
Veeroll
Content & Commerce Summit 2017 L.A. (Sept. 18 – 20)

Connect with Tom Breeze:
via LinkedIn
via Twitter
via Facebook
via Instagram

Have questions or requests? Contact us today!

Thank you for reaching out! We'll be in touch soon.
Oops! Something went wrong! 

 More Episodes

Episode 156
Jordan West - Little and Lovely

The Magic of Gated Launches

So what’s a gated launch? It’s a product launch that’s only available to VIPs or top customers.

Episode 155
Shawn Livermore - Author, Average Joe

Moving Fast by Moving Slow + the Myth of the Tech Genius with Shawn Livermore

In this episode I interview Shawn Livermore, author of the new book Average Joe: Be the Silicon Valley Tech Genius.